-Sales will begin 4/22 JST on the biggest NFT Marketplace-
1SEC TO LAUNCH DIGITAL FASHION “1Block”. Japan's first virtual sneakers (NFT) to be sold worldwide as its first product
April 22th, 2021, 11:00 (UTC)
April 28th, 2021, 10:59 (UTC)
AIR SMOKE 1™
These collectible virtual sneakers are inspired by the iconic silhouettes that we've all seen before. The rainbow color scheme is a symbol of diversity values, the unreal smoke gushing from the sole, the flowing texture and exuberance are inspired by the hippie movement of the past. NFT Terms of Sale This NFT is for Video data. By purchasing this NFT, the purchaser acquires ownership of the video data, but does not transfer any copyrights, trademarks, or other intellectual property rights. The NFTs may not be provided to others beyond the scope of home use or used for commercial purposes. In the event that the purchaser, transferee, or any other third party suffers damage in connection with the purchase or sale of this NFT, the author shall not be held liable for any legal action, regardless of the cause of such damage.
The market for virtual sneakers is gaining momentum, especially in North America, where a virtual fashion brand called rtfkt made headlines with sales of over $3.1 million in 7 minutes. The market is not limited to collectible purposes, but is expected to expand in the future to include games, VR space, and other multiverse applications.
NFTs (non-fungible tokens) are non-replaceable tokens that can create the value of unique "one-of-a-kind data". Coming into existence around 2017, blockchain technology can be used to create digital data that proves the authenticity of the data, and the owner of the data can freely distribute it secondarily.
1Block is Japan's first 3DCG-based digital fashion label that integrates digital fashion, digital content development, and digital marketing strategy planning using the latest technologies such as 3DCG and Blockchain. In the future, the label will collaborate with various creators and media.